Aptech, a leading provider of scalable accounting, business intelligence, financial planning and management solutions for the hospitality industry, today announces the deployment of its new PVNG Lite hotel accounting system at the Spark by Hilton Winston-Salem University in North Carolina. This milestone installation marks the beginning of a new chapter for independent and economy hotel operators seeking a powerful, hotel-specific alternative to generic accounting tools like QuickBooks.

Imagine you have a new employee working at the front desk of your cozy hotel in the Alps. A guest, freshly landed, sends a message: “I heard you have rooms with breathtaking views. What do they look like, and how much would it cost to upgrade?”

Agilysys, Inc., (Nasdaq: AGYS), a leading global provider of hospitality software solutions that enable organizations to go beyond what they can accomplish with traditional property management systems (PMS), point-of-sale (POS) solutions and food-and-beverage inventory and procurement (F&B I&P) systems, announced it will participate in the William Blair 45th Annual Growth Stock Conference to be held in person, in Chicago, Illinois, June 3rd – June 5th.

How do you balance guest experience with data security in an industry built on personal connections? In this episode of The Turndown, Claudia Infante, Chief Data Officer at Margaritaville, shares her perspective on the evolving role of technology in hospitality—what’s working, what’s missing, and what needs to change.

Amadeus and Google today announced a landmark partnership to deploy Google Cloud’s technology, reinforcing Amadeus’ commitment to cloud and AI innovation. Under the agreement, Amadeus, one of the leading travel technology companies, will migrate part of its technical platform to Google Cloud, leveraging its open, secure, and reliable infrastructure, to enhance operational efficiency and resiliency, while being closer to customers’ needs. The partnership will also enable Amadeus to build future innovations and services based on Google Cloud’s generative AI technologies and other solutions.

Leading hotel data management and loyalty solution provider, dailypoint, has revolutionized front-desk intelligence with Profile Snapshot that enables hotels to recognize high profile guests in an instant. The integrated solution for automatic identification takes the check-in process to a new level for VIP guests that is discreet, intelligent, and personalized.

Breaking down your audience into different segments with specific messages and offers drives engagement, clicks, and bookings. Yet many hotels are still blanket sending the same messages to their entire database. And it’s just not working. Segmentation can be simple and effective, capitalizing on the basic data you already own. With a shifting economic climate, now is the time to bolster your Find, Book, and Grow strategies.

What does it mean to deliver authentic hospitality in an increasingly automated world? In this episode of The Turndown, Diogo Vaz Ferreira, Head of Commercial at Clink Hostels, shares his thoughts on balancing modernization with the human touch in the hostel industry.

IDeaS, a SAS company and the world’s leading provider of hospitality revenue management software and services, reports record-breaking growth in Greece.

Accor, a world-leading hospitality group, has selected Oracle OPERA Cloud Sales and Event Management to maximize the ongoing expansion and support of its multi-billion-dollar meetings and events business1. Sales and Event Management is an integrated component of Oracle OPERA Cloud, Accor’s chosen property management system that unifies all of its hotel departments. Sales and Events Management will be offered in three versions: Premium for luxury hotels as well as large meetings and events properties, Standard for small and medium hotels, and an Essential version will be offered to cover hotels that manage accommodation only groups. Accor is planning a soft launch in late 2025, with full functionality of the new digital meetings and events ecosystem in early 2026.