United Arab Emirates, Dubai -- IDeaS Revenue Solutions, the leading provider of revenue management software solutions and advisory services, announced an agreement with Premier Inn Hotels LLC, to implement IDeaS G3 Revenue Management System (RMS), IDeaS Revenue Performance Insights™ (RPI) and IDeaS Advisory Services for select hotels across the Middle East. The combination of solutions and, specifically, IDeaS G3 RMS forecasting and pricing functionality, is expected to significantly raise the overall optimisation of revenue management efforts, which in turn will maximise actual revenues for those Premier Inn Hotels across the Middle East. Director of Revenue Robert Jeans at Premier Inn International said: "We're delighted to partner with IDeaS Revenue Solutions on this initiative. It's absolutely essential to stay ahead in a constantly demanding industry such as ours, and I am confident that these new solutions will not only support our revenue optimisation goals, but give us a competitive edge." One of the key solutions, IDeaS RPI, a powerful business intelligence, reporting and analytics tool, will support Premier Inn to centrally consolidate data in its Middle East hotels. The tablet-friendly visual platform enables their management team to have 'one version of the truth' with actionable insights into hotel performance opportunities. "We are thrilled that Premier Inn has chosen to partner with IDeaS and our innovative solutions in the Middle East," said Fabian Specht, EMEA managing director for IDeaS. "I am confident that Premier Inn will benefit from our cutting-edge technology and experience by empowering their team to deliver on the next phase of business growth." About Premier Inn In the United Arab Emirates (UAE), there are presently six Premier Inns that operate under a strategic partnership with Emirates Group. Award-winning Premier Inn provides quality accommodation and outstanding service at affordable prices. Our bedrooms feature en-suite bathrooms, comfy beds, TV, complimentary Wi-Fi and in some of our hotels, an all-day dining restaurant and bar, swimming pool, a well-equipped gym and meeting facilities. For more information or reservations, please visit global.premierinn.com IDeaS, a SAS company, is the world's leading revenue management software and services provider. Combining industry knowledge with innovative data analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated recommendations they can trust. With 35 years of expertise serving hospitality, including hotel, event, and parking clients, IDeaS delivers revenue science to more than 30,000 properties in 164 countries around the world. Results delivered. Revenue transformed. Discover greater profitability at IDeaS.com.
Premier Inn was named the UK's top rated hotel chain for 2015, according to Which? and with over 700 mid-segment hotels and more than 60,000 rooms across the UK and Ireland, our customers are never far from a great night's sleep. Our hotels are in more locations than any other UK hotel brand for the ease and convenience of families, couples and business travellers alike.
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