IDeaS Revenue Solutions, the leading provider of pricing and revenue management
software, services and consulting, today announced that Citymax Hotels has
implemented IDeaS
Revenue Management System (RMS) in its United Arab Emirates (UAE) properties. Named one of the "Top 20 Bargain Hotels" in the UAE by Travelers
Choice 2013, Citymax Hotels is a leading budget hotel chain in the region. Part of
the Landmark Group, it offers customers a comfortable stay at a sensible price. Choosing to move away from its existing revenue management solution to work with
IDeaS, Citymax Hotels now has the right tools in place to identify and leverage growth
opportunities within the UAE budget hotel market, through enhanced demand
forecasting and automated revenue management processes. IDeaS RMS provides Citymax Hotels with reliable and up-to-date demand forecasting
and daily, optimal pricing decisions across all of its properties. Citymax Hotels' revenue
managers now have the right information available at their fingertips to make strategic
decisions to drive better revenue. "As one of the UAE's leading budget hotel chains, we are committed to growing our
business throughout 2014 and we know that revenue management is a powerful tool in
achieving this goal." said Russel Sharpe, Chief Operating Officer for Citymax Hotels.
"Since working with IDeaS RMS, we now spend less time analysing data, and more time
developing growth and revenue enhancing strategies." Fabian Specht, EMEA Managing Director at IDeaS, commented: "We are thrilled to be
helping Citymax Hotels to identify growth opportunities using our advanced revenue
management software. Given the potential opportunities for growth in the UAE budget
hotel market, it is critical that savvy hotel operators like Citymax Hotels have the most
advanced revenue management technologies and strategies in place to ensure
opportunities for ongoing profitability and growth are maximised." IDeaS, a SAS company, is the world's leading revenue management software and services provider. Combining industry knowledge with innovative data analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated recommendations they can trust. With 35 years of expertise serving hospitality, including hotel, event, and parking clients, IDeaS delivers revenue science to more than 30,000 properties in 164 countries around the world. Results delivered. Revenue transformed. Discover greater profitability at IDeaS.com.
Organization
IDeaS a SAS company
https://ideas.com
8500 Normandale Lake Boulevard, Suite 1200
USA
- Minneapolis, MN 55437
Phone: (952) 698-4200
Email: info@ideas.com
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