IDeaS Revenue Solutions, the leading provider of hospitality price optimization and revenue management software, services and consulting, today announced the appointment of Brian Sterrett as vice president of global sales and marketing. Sterrett joins IDeaS with more than 20 years of experience in leadership roles with software businesses servicing multiple industries. He will be responsible for all sales and marketing worldwide for IDeaS. "The expertise that Brian has gained at top enterprise software organizations will truly be an asset to us as we continue our drive to accelerate IDeaS' growth," said Ravi Mehrotra, president, IDeaS. "We're confident that aligning sales and marketing more tightly under Brian's leadership will elevate IDeaS to the next tier of performance." Sterrett brings a successful operational track record as a general manager expanding sales in global markets to IDeaS. He joined IDeaS from iMANY, a revenue management software company, where he leveraged strategic alliances to grow new business for the company. Prior to iMANY, Sterrett served as vice president of world-wide channel sales for Lawson Software, following up on his consulting and direct sales management with Accenture, Oracle®, and SPSS™, an IBM™ Company. In this position, he grew Lawson's channel business more than 100 percent a year. Sterrett was also appointed general manager of Latin America and lead Lawson's direct expansion into the region, opening offices in Brazil, Mexico, and Chile. "IDeaS is already a significant company given its role in leading the market for hotel revenue management solutions. Now that our proven software as a service (SaaS) delivery model is backed by the depth and breadth of SAS analytics; investments in bringing new geographies like China on-line; and innovative new approaches in pricing science, the next phase for IDeaS is one I'm excited to help lead," added Sterrett. IDeaS, a SAS company, is the world's leading revenue management software and services provider. Combining industry knowledge with innovative data analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated recommendations they can trust. With 35 years of expertise serving hospitality, including hotel, event, and parking clients, IDeaS delivers revenue science to more than 30,000 properties in 164 countries around the world. Results delivered. Revenue transformed. Discover greater profitability at IDeaS.com.
Contact
Star Bazella
Marketing Manager
United States - Minneapolis, Phone: +1 952 698 4200
Fax: +1 952 698 4299
Email: star.bazella@ideas.com
Organization
IDeaS a SAS company
https://ideas.com
8500 Normandale Lake Boulevard, Suite 1200
USA
- Minneapolis, MN 55437
Phone: (952) 698-4200
Email: info@ideas.com
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