IDeaS Revenue Optimization, the leading provider of revenue management software, services and consulting, has partnered with OptiRev Solutions, (OptiRev) Sweden, a consulting company that provides hotels with advisory services across distribution, sales and marketing strategy.
As IDeaS' Distribution Partner in Scandinavia, OptiRev is backed by a strong network of associates and suppliers, and well-positioned to market IDeaS' revenue management systems within the Scandinavian markets covering Norway, Sweden, Denmark and Finland. Scandinavia is witnessing a maturing hospitality market that needs greater regional focus, a goal that the IDeaS and OptiRev partnership will jointly work to achieve. "These are interesting times for Scandinavian hotel groups, multiple property owners and independent hotels to stay competitive by following a consistent and systematic pricing approach, and leveraging their forecasting and revenue optimization analytics efforts," said Fabian Specht, Regional Managing Director, EMEA, for IDeaS. "We believe that OptiRev is an enabler for IDeaS to make further inroads with its software and consulting services within this important Scandinavian market." According to Diane Wennerland, Managing Director at OptiRev Solutions, "We offer hotels that are keen to optimize revenues, a total solutions platform. By partnering with IDeaS for its revenue management systems, OptiRev has further complemented its industry-leading offerings. Additionally, IDeaS systems are available through the Software as a Service (SaaS) delivery platform, and will be accessible to any hotel within Scandinavia, regardless of size and location." Vivek Bhogaraju, Sr. Manager, Corporate Business Development at IDeaS said, "We are delighted to welcome OptiRev to the IDeaS Distribution Partner Program. IDeaS' Distribution Partners are located in key markets worldwide and help us to further grow in the respective regions. We are confident that OptiRev will play an important role in collaborating with IDeaS to grow our presence in the Scandinavian hospitality market."
About OptiRev Solutions | Established in 2008, OptiRev Solutions works with hotel owners and operators wishing to analyze their distribution and marketing strategy in order to increase their revenues. OptiRev offers constructive solutions and in-depth expertise in the increasingly complicated distribution world. With over 20 years' experience at all levels in the hospitality, travel and technology industries, OptiRev advises hotels on how to manage their various distribution channels, structure rate strategy, create online marketing campaigns, and the pricing for these services. For more information, visit www.optirevsolutions.com.
IDeaS, a SAS company, is the world's leading revenue management software and services provider. Combining industry knowledge with innovative data analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated recommendations they can trust. With 35 years of expertise serving hospitality, including hotel, event, and parking clients, IDeaS delivers revenue science to more than 30,000 properties in 164 countries around the world. Results delivered. Revenue transformed. Discover greater profitability at IDeaS.com.
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Fax: +1 952 698 4299
Email: star.bazella@ideas.com
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Phone: (952) 698-4200
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