Hotel Technology Next Generation

Celebration, Fla. -- Libra OnDemand, the first on-demand CRM solution built specifically for the worldwide hospitality industry on the Force.com platform, announces that its Hospitality Management System has been selected as the winner in the Internet Services category for Casino Enterprise Management magazine’s inaugural Hospitality Operations Technology (HOT) Awards.

Libra OnDemand was selected by an expert panel of judges, including Peter Arceo, principal of Strategic Gaming Advisors; Katrina Lane, senior vice president and chief technology officer of Harrah’s Entertainment; Bart A. Lewin, president and founder of Datalytica Inc.; and Claudia Winkler, president of G.H.I. Solutions Inc.

“These judges are industry experts who are quite familiar with hospitality technologies, employing them on a daily basis, so this is a very significant and important honor for our company,” says Libra OnDemand CEO Gregg Hopkins. “Hundreds of hoteliers worldwide have already experienced the value of our cost-effective, 360-degree bespoke CRM solution, and we’re thrilled that this panel of gaming executives understands the benefits to the gaming industry as well.”

Libra OnDemand is a comprehensive, hospitality specific, web-based application suite with industry-leading functionality for Customer Relationship Management, Loyalty Management, Group Sales & Event Management, Analytics, Email Marketing and a Customer Portal. Libra OnDemand is designed to drive sales, increase revenue, improve guest satisfaction, manage travel-booker relationships and provide full end-to-end operational functionality to manage both individual hotels and hotel organizations.

Libra OnDemand provides data integration between disparate legacy systems in days, allowing customers to make direct connections to all of their databases and exchange data across systems. Accessed through any web browser, the solution requires no upfront capital investment, has no hidden technology costs and charges no fees for ongoing support.

Libra OnDemand and the rest of the winning products will be featured in the December issue of Casino Enterprise Management and online at .

Libra OnDemand representatives, including CEO Gregg Hopkins, will be on hand for one-on-one meetings and to conduct live demonstrations of the award-winning, web-based hotel CRM solution. To schedule an appointment at any of these events or for more information, please contact Gregg Hopkins at ghopkins@libraondemand.com or visit .

About Libra OnDemand
Libra OnDemand leverages the power of the world’s most popular on-demand platform (Force.com) to provide a comprehensive suite of hospitality specific applications: Customer Relationship Management, Loyalty Management, Group Sales & Event Management, Analytics, Email Marketing, as well as an online consumer-facing application, Customer Portal. Libra OnDemand is a web-based application that is designed to drive sales and increase revenues for the world’s premier hotel organizations. Requiring zero infrastructure or upfront capital investment, Libra OnDemand is simple to use, easy to customize, and quick to implement. For more information about Libra OnDemand, contact info@libraondemand.com or visit the website .

About Casino Enterprise Management
Casino Enterprise Management magazine delivers the most comprehensive need-to-know information in the world of casino management. All operational facets of the casino business are thoroughly covered in each issue. Readers enjoy first-hand reporting from the brightest thought leaders in the worldwide casino gaming industry. CEM puts on several prestigious awards for the gaming industry including Great Women of Gaming, Slot Floor Technology Awards, and the newly launched Hospitality Operations Technology Awards. The website, www.aceme.org, is the gaming industry’s most complete digital doorway into the world of casino management, and includes videos, podcasts, blog entries from industry leaders, and much more. CEM also invites industry leaders to connect on its social network, .