HITEC, Los Angeles, California, Palma de Mallorca, Spain and Munich, Germany | IDeaS, the leading provider of hospitality revenue optimization solutions and one of the industry’s fastest growing technology companies today announced that Sol Meliá Hotels and Resorts has successfully completed a Revenue Optimization pilot project at the Meliá White House in London. The installation of IDeaS Web based revenue management solution at one of Sol Melia’s key hotels allowed both companies to fully evaluate the system in their operational and technical environment. The project involved the development of custom interfaces to the Sol Meliá Property Management System and Sirius, the groups proprietary Central Reservation System. Following its successful completion Sol Meliá will be looking at imminent opportunities to roll-out IDeaS to other hotels within the group, so that they can also leverage IDeaS forecasting and optimization capabilities. “As one of the world’s premier hotel chains we were looking for a solution that met our very stringent criteria,” said Luis del Olmo, Executive Vice President and Chief Marketing Officer for Sol Meliá. “We were interested in IDeaS to begin with because of their industry leadership and their solid reputation. After we began working with them, they were able to clearly demonstrate that their solution was the best fit to meet our objectives. In addition, the IDeaS team demonstrated a high and consistent degree of commitment to help us meet our goals for both the pilot project and as we move towards broader implementation.” “Sol Meliá is the 12th largest hotel chain in the world and the world’s leading resort group in large part because of their ability to find creative solutions to ongoing changes to the hospitality business model,” said Ed Booth, Chairman and CEO of IDeaS. . “It was a great experience working with their team during the pilot and we look forward to continuing to work with them well into the future.” “It has been a great pleasure to closely work with Sol Meliá’s corporate management in Spain and staff at the White House London on this project,” added Uli Pillau, IDeaS Managing Director for Europe, Africa and the Middle East. “IDeaS Revenue Optimization growth in the region has been considerable, with IDeaS carrying the largest user base of all revenue management’s providers in Europe. We strive to serve all our clients with the best solutions and highest quality services.”
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Star Bazella
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Email: star.bazella@ideas.com
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