MINNEAPOLIS -- IDeaS, the leading provider of hospitality revenue optimization solutions and one of the industry's fastest growing technology companies recently appeared on NBC's Today Show and on a subsequent prime-time special on MSNBC. The feature first aired on October 26 and was then repeated on October 31.
Katie Couric hosted the segment which focused on the economy. IDeaS headquarters were showed in both airings along with a number of IDeaS employees. Ed Booth, IDeaS' Chairman and CEO was interviewed on the broad topic of global business. He also had the opportunity to discuss how IDeaS business was restructured to map to a series of events that deeply affected the hospitality industry, specifically 9/11, the SARS outbreak, and the wars in Afghanistan and Iraq. "The company was selected for the segment due to the company's global presence, with both employees and clients located around the world," said Ed Booth, Chairman and CEO. "Generally speaking it was great to be able to speak to how the industry, and in particular our business, is bouncing back after a tough period and describe how well-positioned we are today thanks to the global infrastructure we have instituted to serve our clients." NBC news pioneered the morning news program when it launched Today over 50 years ago. Hosted by Katie Couric and Matt Lauer, the program is consistently recognized as the top network morning news program. About IDeaS IDeaS primary market focus is the global hospitality industry. The Company's clients include some of the most-prestigious companies in the world, including InterContinental Hotels Group, Hyatt International, Hilton International, Mandarin Oriental Hotel Group, Millennium Hotels and Resorts, Movenpick Hotels and Resorts, Shangri-La, Kempinski Hotels & Resorts, Conrad Hotels, Universal Orlando, Travelodge UK, Steigenberger Hotels and Resorts, The Venetian Resort Hotel Casino, Vail Resorts and Gaylord Entertainment properties, such as Gaylord Opryland. Headquartered in Minneapolis, Minnesota, IDeaS maintains global technology, support and sales offices in North America, the United Kingdom, Europe, Australia and Asia. For more information, visit
Integrated Decisions and Systems, Inc. (IDeaS) is the leading provider of hospitality focused pricing and revenue optimization solutions. IDeaS products offer award-winning technical innovation paired with unsurpassed personalized support. Our products are specifically designed to provide hoteliers with a clear vision to their data, thereby giving them greater control over their business. IDeaS solutions create compelling value: Guaranteed revenue increases, increased profit margins and enhanced asset valuations.
Contact
Star Bazella
Marketing Manager
Phone: +1 952 698 4200
Email: star.bazella@ideas.com
Organization
IDeaS a SAS company
https://ideas.com
8500 Normandale Lake Boulevard, Suite 1200
USA
- Minneapolis, MN 55437
Phone: (952) 698-4200
Email: info@ideas.com
Recent News
IDeaS and Red Sea Global Hospitality Establish Portfolio-Wide Technology Agreement |
IDeaS Releases 2026 Hospitality Tech Predictions: AI, Unified Strategies, and Workforce Resilience |
Brown Hotels Adopts IDeaS G3 RMS to Drive Smarter Revenue Decisions |