Hotel Technology Next Generation

MINNEAPOLIS, MN | IDeaS, the leading provider of hospitality revenue optimization solutions, and one of the industry’s fastest growing technology companies, announced today that Wynn Las Vegas has selected IDeaS Revenue Optimization as its revenue optimization solution. Scheduled to open in April of 2005, Wynn Las Vegas will be the latest and most opulent offering from casino developer Steve Wynn, already known for existing Las Vegas landmarks including the Bellagio, the Mirage, and Treasure Island.

Wynn Las Vegas selected IDeaS Revenue Optimization v5. This fifth generation hospitality product provides hoteliers the ability to develop and execute more appropriate and finely tuned strategies for maximized RevPAR. The IDeaS system will be working in conjunction with Wynn’s selected property management system, MICROS OPERA.

“The addition of this exciting new resort highlights the evolution that has been happening in Las Vegas over the last few years,” said Ed Booth, CEO of IDeaS. “Instead of the overriding emphasis on simply relying on casino revenues, today’s resorts are focused on generating revenue across the board, including specific ways to maximize the profitability of every guest room.”

The 50 story hotel tower will include 2,716 guest rooms including more than 300 large suites and 36 one and two bedroom villas up to 3,000 square feet in size. The property will also feature an eight story man made mountain, a 3 acre lake, a large pool complex, an 18 hole championship golf course, 18 restaurants, a nightclub, a Ferrari and Maserati dealership, 30 boutiques, an art gallery, and two wedding salons.

“The decision made by Wynn Las Vegas to immediately deploy IDeaS underscores the vision of today’s top hotels. Focusing first on providing exceptional guest experiences, but then maintaining unrelenting focus on significant ROI,” added Booth.

About Wynn Resorts, Limited - Wynn Resorts, Limited is currently developing Wynn Las Vegas, a concept of Stephen A. Wynn, which is intended to be the preeminent destination resort in the world. Wynn Las Vegas will be located on the Las Vegas Strip, across the street from two of the nation’s largest convention centers on the former site of the legendary Desert Inn Resort and Casino. Wynn Las Vegas will employ more than 8,000 people. For more information, visit www.wynnlasvegas.com.

About IDeaS - IDeaS is the leading provider of pricing and revenue optimization solutions that deliver measurable revenue increases. IDeaS software solutions create compelling value: Guaranteed revenue increases, increased profit margins and enhanced asset valuations.

IDeaS primary market focus is the global hospitality industry. The Company’s clients include some of the most-prestigious companies in the world, including InterContinental Hotels Group, Hyatt International, Hilton International, Mandarin Oriental Hotel Group, Millennium Hotels and Resorts, Movenpick Hotels and Resorts, Shangri-La, Kempinski Hotels & Resorts, Conrad Hotels, Universal Orlando, Travelodge UK, Steigenberger Hotels and Resorts, The Venetian Resort Hotel Casino, Vail Resorts and Gaylord Entertainment properties, such as Gaylord Opryland.

Headquartered in Minneapolis, Minnesota, IDeaS maintains global technology, support and sales offices in North America, the United Kingdom, Europe, Australia and Asia. For more information, visit www.ideas.com or call +1 952 698 4200.

Contact
Star Bazella
Marketing Manager
Phone: +1 952 698 4200
Email: star.bazella@ideas.com

Organization
IDeaS a SAS company
https://ideas.com
8500 Normandale Lake Boulevard, Suite 1200
USA - Minneapolis, MN 55437
Phone: (952) 698-4200
Email: info@ideas.com