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Jumeirah International Hotels Complete Installation of IDeaS Revenue Optimization Solutions
Dubai-based Luxury Hospitality Group Installs IDeaS
16 April 2003

MINNEAPOLIS, IDeaS, Inc., a leading provider of revenue optimization solutions and one of America's fastest growing technology companies announced today that Dubai-based luxury hospitality group Jumeirah International has completed a roll out of IDeaS Revenue Optimization Solutions in several of its hotels.

"For Jumeirah International it is important that the individual characteristics of our hotels, some of the finest deluxe hotels in the world, are supported by a technology that gives us strategic advantages today and in the future; IDeaS is that solution. Very few hotels in our region have implemented revenue management technology and Jumeirah International is focused on remaining ahead of the competition," said Bill Walshe, Corporate Director of Sales & Marketing for Jumeirah International. "IDeaS is clearly the a leader in automated revenue management and their reputation in providing an excellent system and high quality services were key factors in choosing IDeaS."

The world famous Burj Al Arab, The Jumeirah Beach Hotel and Emirates Towers Hotels have installed IDeaS Revenue Optimization Solutions in Dubai. The Carlton Tower in London has also installed IDeaS. All four of these properties are members of The Leading Hotels of the World, offering guests unparalleled quality and outstanding guest experiences.

"We have seen a growing demand for IDeaS Revenue Optimization Solutions throughout the Middle East. In the past 12 months we have installed IDeaS in various key cities in the region such as Dubai, Beirut, Riyadh and Cairo," comments Uli Pillau, IDeaS Managing Director in EAME. "We are pleased to work with Jumeirah International. The selection of IDeaS illustrates the importance of revenue management as a global competitive advantage for hotels."

About Jumeirah International - Jumeirah International operates some of the world's most impressive hotel and leisure facilities including Burj Al Arab, The Jumeirah Beach Hotel, The Jumeirah Beach Club, The World Trade Centre Hotel Dubai, Emirates Towers, The Lowndes Hotel and The Carlton Tower in London. Hotels within the group have won numerous international awards and Jumeirah International is regarded as a leader in the travel and hospitality industry sector.

About IDeaS, Inc. - Integrated Decisions and Systems Inc. (IDeaS) is a leading provider of revenue optimization solutions that deliver measurable revenue increases. IDeaS enterprise software solutions create compelling value: Guaranteed revenue increases, increased profit margins and enhanced asset valuations.

IDeaS primary market focus is the global hospitality industry. The Company's clients include some of the most-prestigious companies in the world, including Six Continents, Hyatt International, Hilton International, Mandarin Oriental Hotel Group, Shangri-La, Kempinski Hotels & Resorts, Conrad Hotels, The Venetian Resort & Casino, Vail Resorts as well as Destination Hotels & Resorts.

Headquartered in Minneapolis, Minn., IDeaS maintains global technology, support and sales offices in North America, the United Kingdom, Europe, Australia and Asia. For more information, visit or call +1 952.698.4200.

Contact
Sara Lefrooth
Phone: 952-698-4200
Fax: 952-698-4299
Email: slefrooth@ideas.com

Organization
IDeaS a SAS company
https://ideas.com
8500 Normandale Lake Boulevard, Suite 1200
USA - Minneapolis, MN 55437
Phone: (952) 698-4200
Email: info@ideas.com

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