PORTSMOUTH, N.H. / CHICAGO — Hyatt International Corp. — a Chicago-based operator of 84 hotels and resorts worldwide, with another 16 properties under development — recently deployed Newmarket International Inc.'s DelphiTM Multi-Property Edition automated Sales & Catering software at two conference-center hotels in Dubai, United Arab Emirates, to gain cross-selling capabilities and bolster business, margins and service.
John Prusnick, Director of Corporate Technology for Hyatt International, said the investment in Delphi Multi-Property Edition at both the 664-room Grand Hyatt Dubai and the 400-room Hyatt Regency Dubai is expected to position the neighboring properties to increase their profitability and productivity, as well as service delivery. "Delphi Multi-Property Edition's sales, marketing and catering technology tools will provide a better return for the operators of these world-class Hyatt conference centers by automating related processes and maximizing the hotels' account coverage," Prusnick said. "Delphi Multi-Property Edition gives our Dubai properties a significant competitive advantage by allowing them to leverage their combined sales teams and business prospects through cross-selling. In addition to these bottom-line benefits, Delphi Multi-Property Edition is proven to help hotels and meeting planners better manage their existing customer relationships, which will further drive customer service, satisfaction and loyalty." Hyatt International is deploying Newmarket International solutions — including Delphi Multi-Property Edition, NetDelphiTM Sales Edition and NetXchangeTM MeetingBroker — at 28 Hyatt properties with more than 350 daily users in more than a dozen countries. Delphi Multi-Property Edition also is being deployed at Hyatt Hotels & Resorts in Europe and Australia for its ability to automate and streamline city, regional, country-wide and international sales and marketing efforts through Internet connectivity tools. "Hyatt International believes the deployment of applications that are accessible anywhere, at any time, are critical to the success of a global company such as ours. Delphi Multi-Property Edition allows us to share data, send information and cross-sell strategic business leads among multiple hotels in an easy-to-use, web-enabled system," said Gebhard Rainer, Hyatt International VP Hotel Finance & Technology. "In addition, Newmarket's open product architecture will allow us to integrate their system with our existing third-party applications, thus reducing the installation time and decreasing the implementation costs." Dan Hiza, Managing Director of Newmarket International's EMEA operation servicing accounts in Europe, the Middle East and Africa, said Newmarket International is pleased and proud to be able to deliver world-leading marketing, sales and catering solutions to such a prestigious hotel company. "Hyatt International's deployment of the Delphi Multi-Property Edition at the Grand Hyatt Dubai and the Hyatt Regency will heighten both properties' group sales and service strength," Hiza said. "By working together via seamless integration in real time, these premier world-class conference centers now are positioned to better manage and sell their combined 40,000 square feet of meeting space and nearly 400,000 annual available roomnights."
Contact
Shawn McDonald
Director of Marketing
Phone: (603) 430-7434
Fax: (603) 436-1826
Email: smcdonald@newmarketinc.com
Organization
Amadeus Hospitality
https://www.amadeus-hospitality.com/
75 New Hampshire Avenue
USA
- Portsmouth, NH 03801
Tollfree: 888-829-8871
Phone: 1 603 436 7500
Email: info@amadeus-hospitality.com
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