PORTSMOUTH, N.H. and PHILADELPHIA, P.A.- Newmarket International Inc., the world leader in travel industry sales, marketing and catering solutions, with well known products such as Delphi?, today announced a preferred sales and technology alliance with StarCite, the meeting industry's premier provider of e-Marketplace, enterprise and business technology solutions. The partnership will make it easier than ever for hospitality suppliers to deploy custom, turnkey e-RFP solutions for meetings and events on their web sites.
As part of the alliance, Newmarket International now offers NetXchange LeadWorx(sm) Edition, a private-label version of the StarCite RapidRFP™ to individual hotels, chains, sales offices, meeting and convention facilities, convention and visitors bureaus or destinations as part of its NetXchange™ product suite. Hotel operators, meetings organizations and visitor bureaus now can easily attach a custom RFP engine to their web site(s), providing planners with a simple, effective, tool to quickly and easily request rate and availability from a hotel, destination, or selection of properties. LeadWorx(sm) allows for the RFP to look and feel like the operator's own web site and ties electronically into Delphi™, CVBreeze™, CCBreeze™ and NetDelphi™. Suppliers can view and respond to these leads online from their existing Newmarket products using Newmarket's NetXchange MeetingBroker™ Edition. The relationship between the two companies began in 2001 with the integration of the StarCite RFP engine and Newmarket's NetXchange MeetingBroker. Since that time, the usage of online RFP engines has continued to grow and the alliance positions both companies well in this expanding business segment. "It's all about providing value to our customers and our investors," stated Danny Hudson, VP of Sales and Marketing for Newmarket International. "The combination of StarCite's innovative, simple RapidRFP with our property and enterprise products provides a solution that our clients have been asking for. LeadWorxsm is one of several new editions in our industry-leading NetXchange suite that Newmarket has recently launched to continue to provide proactive sales and marketing tools to our clients and leverage the power of Delphi™ and our Destinations products." StarCite, a provider of innovative web-based technologies and services for the $300 billion global meetings and events industry, formally launched its RapidRFP™ this year. The tool helps hotels or chains maximize their marketing campaigns by giving meeting buyers an online tool to request rate and availability from the hotel's web site, or in response to marketing messages. Each RapidRFP™ is customized with the look and feel of the property or chain Web site. Suppliers also have the ability to embed links to their custom RapidRFP™ in electronic or printed marketing campaigns. Planners can complete and send a RapidRFP™ in as little as two minutes, building out a room block, agenda and catering needs. "StarCite is totally committed to providing integrated solutions - whether we build, buy or partner - to streamline the meeting planning process," said John Pino, founder and chief executive officer of StarCite, Inc. "We're thrilled to see a partner like Newmarket as equally committed to making this industry more efficient." Added Hudson, "We are excited about our relationship with StarCite and are very happy with the early results of LeadWorx(sm) using the StarCite RapidRFP™. In a few short weeks, we went from concept to a working product because of the flexibility of the StarCite RapidRFP™ and our MeetingBroker product."
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Contact
Shawn McDonald
Director of Marketing
Phone: (603) 430-7434
Fax: (603) 436-1826
Email: smcdonald@newmarketinc.com
Organization
Amadeus Hospitality
https://www.amadeus-hospitality.com/
75 New Hampshire Avenue
USA
- Portsmouth, NH 03801
Tollfree: 888-829-8871
Phone: 1 603 436 7500
Email: info@amadeus-hospitality.com
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