MINNEAPOLIS, Jan. 8, 2001 - IDeaS, Inc., a leading provider of revenue management solutions, announced that Petra Stengele joined the company as director of Product Management and Marlene Walsten has joined as director of Delivery Services.
MINNEAPOLIS, Jan. 8, 2001 - IDeaS, Inc., a leading provider of revenue management solutions, announced that Petra Stengele joined the company as director of Product Management and Marlene Walsten has joined as director of Delivery Services.
Petra Stengele comes to IDeaS with 16 years of experience in the hospitality industry. Her background combines hotel operations and IT knowledge. As director of Product Management, Stengele will focus on next generation product development and integrations with leading vendors who deliver property management systems (PMS) and central reservation systems (CRS). Stengele's scheduled product technology developments include enhanced group management capabilities and the industry's first contract evaluation solution. Stengele previously worked at Inter-Continental Hotels and Resorts and Bass Hotels & Resorts as director, Hotel Systems Planning. During her tenure, she held a number of management positions in leading hotels as well as the chains' corporate IT offices in Connecticut and Georgia. Fluent in English, German and French, Stengele has extensive international background and operational expertise in the hospitality technology industry - both of which will serve to enhance IDeaS' solutions portfolio. As director of Delivery Services, Walsten will lead IDeaS' customer support organization. Walsten brings 25 years experience in revenue reporting, technology software and client services. Most recently, Walsten served as vice president of Professional Services for JobBOSS Software in Minneapolis. At JobBOSS, Walsten worked with a team of professionals to develop company vision and overall business plan, bringing JobBOSS to an industry-leading position with approximately 30 percent of new sales resulting from referrals. Walsten hired and trained the consultant staff that resulted in growing the consultancy practice from $350,000 annually to approximately $4 million in 18 months. She also played a key role in JobBOSS being named "Employer of the Year" by the Minnesota Software Association. Previous to JobBOSS, Walsten served as corporate treasurer for Q Petroleum Corporation, where she was responsible for financial reporting and implementing training programs for convenience food store employees. IDeaS is the only company with full-service client management, including dedicated project managers, client managers, project coordinators, and hospitality-industry trainers for every client's successful implementation. IDeaS' revenue optimization solutions are customized to meet individual client's needs, taking into account business mix and practices. "IDeaS is distinguished as the industry leader with a superior product and client services team. I am proud to be with a global service support organization that is the industry's leader. IDeaS' comprehensive three-phase client training program and proactive 24x7 software support team are unmatched in the industry," said Walsten. Ed Booth, CEO and president of IDeaS said, "We are in the process of assembling a world class team of top business talent. Petra and Marlene are important additions to the IDeaS - management team and will be valuable contributors as we continue to drive the company to dominance in the hospitality industry and to innovate new ways to meet our clients' needs." IDeaS' e-yield solution enables hotels, chains and resorts to optimize revenue and profits by automating length-of-stay, overbooking and rate controls. IDeaS utilizes a unique probabilistic approach to maximizing revenue. The company's methods quantify the uncertainty of future demand and account for the unique statistical characteristics of each component of demand for hotels (by season, by day of week, by market segment, by room type, by rate category, by length of stay, etc.) With groundbreaking algorithms and advanced revenue optimization concepts, IDeaS generates forecasts that enable clients to strategically and proactively manage their business. IDeaS is a driving force in creating and deploying innovative "next generation" solutions. It is the only company in the hospitality industry to scientifically measure and guarantee results. An integral component of e-yield is IDeaS' Group Management System. In order to accurately forecast overall demand, both group and transient business must be taken into account. IDeaS is the only company in the industry to forecast group business and to include both transient and group business in their forecasts. e-yield can be deployed at the property level, centrally or as an ASP solution. The company's revenue management solutions are LAN, WAN and Internet-enabled, creating an architecture that serves clients' business strategies. About IDeaS, Inc. IDeaS delivers revenue management solutions that create consistent, measurable value for clients. The company's ability to capture global market share is based on innovative "next generation" solutions and demonstrated increases in revenue and profitability for its clients. The result is a paradigm shift in market leadership and dominance for IDeaS' clients globally. IDeaS, Inc. Appoints Two New Directors The company's solutions meet critical needs for businesses whose ability to optimize revenue depends on how well they manage complex business, price-setting and distribution factors. Originators of solutions for US Airways, Northwest Airlines and United Van Lines, the company's clients include Hyatt International Corporation, Inter-Continental, Bass Hotels & Resorts, Hilton International, Mandarin Oriental and Kempinski Hotels and Resorts. IDeaS' headquarters is located in Minneapolis, Minnesota, IDeaS also maintains global technology and sales offices in North America, England, Germany, Australia and India. For more information, visit IDeaS web site at
Contact
Nikki Powers
Phone: 651/905-3298
Email: nikki.powers@idealyield.com
Organization
IDeaS a SAS company
https://ideas.com
8500 Normandale Lake Boulevard, Suite 1200
USA
- Minneapolis, MN 55437
Phone: (952) 698-4200
Email: info@ideas.com
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