PORTSMOUTH, N.H. / Oct. 13, 1999-- Newmarket International, Inc. today announced that Wyndham International, Inc. has installed Newmarket's Global SFA 7.2 (Sales Force Automation) at a specially created data center located at Wyndham's corporate headquarters in Dallas. Wyndham will use Global SFA to unite its five national sales offices, located in Chicago, Dallas, Los Angeles, New York, and Washington D.C.
Approximately 48 salespeople and administrators will access Global SFA initially. Global SFA 7.2 uses a Microsoft SQL Server 7.0 database to automatically route leads and account information across global networks. The application facilitates immediate follow-up on group sales leads, and centralizes both network administration and reporting processes around a single global sales database. "In our industry, the customer is everything, and we look to Newmarket's Global SFA to help us better serve customers by giving our sales team the tool to facilitate instant follow-up on all customer requests," said Don Welsh, senior vice president of sales for Wyndham. "We feel Global SFA will also add a strong focus to our customer-driven global sales efforts." Global SFA 7.2 employs Microsoft's Component Object Modeling (COM) architecture, and utilizes MTS (Microsoft Transaction Server) as well as advanced replication functionality. The application serves as the top, unifying layer of a corporation's enterprisewide sales automation solution. Global SFA 7.2 will be launched in November with the rest of Newmarket's 7.2 product line, all of which employs MS SQL Server 7.0, and includes Delphi Multi-Property Edition and Delphi 7.2. Wyndham will have the opportunity to link the Delphi 7.2 systems installed at individual properties to the Global SFA database. About Wyndham International Wyndham International, Inc. ranks among the largest branded hotel companies in the United States. It owns, leases, manages and franchises primarily upscale and luxury hotels representing a combined portfolio of more than 300 properties with a total of more than 70,000 rooms in 38 states as well as Canada, the Caribbean and Europe. About Newmarket International, Inc. Newmarket International, Inc. is the world leader in sales automation software for the hospitality industry, offering scalable solutions and consulting services for hotels, convention centers, and convention and visitors bureaus. Enterprise products include Delphi, Breeze, Delphi Multi-Property Edition, and Global SFA. Destination sales products include CVBreeze and CCBreeze. Newmarket offers 24-hour support, complete customer training, and a dedicated staff of industry experts from corporate offices in Portsmouth, New Hampshire, and affiliates in London, Phoenix, and Singapore. News, product information and downloads are available at (c)Copyright 1999 Newmarket International, Inc. All rights reserved. Delphi, Breeze, and CVBreeze are registered trademarks, and Functions Breeze, Delphi Multi-Property Edition, Global SFA, and CCBreeze are trademarks of Newmarket International, Inc. Additional company and product names may be registered trademarks or trademarks of their respective owners.
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Contact
Shawn McDonald
Director of Marketing
Phone: (603) 430-7434
Fax: (603) 436-1826
Email: smcdonald@newmarketinc.com
Organization
Amadeus Hospitality
https://www.amadeus-hospitality.com/
75 New Hampshire Avenue
USA
- Portsmouth, NH 03801
Tollfree: 888-829-8871
Phone: 1 603 436 7500
Email: info@amadeus-hospitality.com
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