Back

Newmarket International Unveils Next Generation Solutions Global Sales & Catering Automation
Delphi Multi-Property Edition, Global SFA 7.2 Take Center Stage at HITEC 99
20 June 1999

ATLANTA / June 21, 1999-- Newmarket International, Inc. begins demonstrating its new line of sales force automation software at the Hospitality Information Technology Exposition and Conference (HITEC) which begins tomorrow at the Georgia World Conference Center in Atlanta.

Newmarket's 7.2 product line includes Delphi Multi-Property Edition (Delphi MPE), a new application designed for multi-property and cluster selling, and a major upgrade of Global SFA (Sales Force Automation). Both programs, powered by Microsoft SQL Server 7.0, are engineered for hotel corporations seeking to expand the functionality of Delphi and Breeze, Newmarket's core sales and catering applications, across global networks tied to the Internet.

"Our 7.2 line offers next-generation solutions for hospitality automation," said Newmarket President Steve Giblin. "Seizing global opportunities requires technology powerful enough to network all hotels in a given system--no matter how many--and simple enough for all professionals to use immediately to do their jobs more effectively. Newmarket products have always symbolized power and simplicity; now our customers can leverage these solutions at the highest level for the greatest possible returns."

Delphi MPE is available in a beta version. The beta release for Global SFA 7.2 is scheduled for July. Both products ship later this year.

About Delphi MPE

Delphi MPE is Newmarket's Windows-based sales and marketing automation application designed for cross-property selling, such as in a cluster or complex, regional sales office, or remote office targeting specific destinations or customers. Delphi MPE provides up-to-the-second availability and full property detail onscreen for each hotel or property in the system. The program gives all salespeople the exact information they need to close more business the first time customers call.

Delphi MPE

Features:

Benefits:

About Global SFA 7.2

Global SFA 7.2 is a powerful application that lets hotel corporations leverage technology from the top down on the global enterprise level. Global SFA features the most advanced replication and data warehousing functionality currently available to automatically route and track leads and account information throughout a corporation's global and national sales offices. The application provides a single, consistent interface for account, property, and lead information, and reduces overhead by streamlining network administration around a single, specially created data center.

Global SFA 7.2

Features:

Benefits:

About Newmarket International, Inc.

Newmarket International, Inc. is the world leader in sales automation software for the hospitality industry, offering scalable solutions and consulting services for hotels, convention centers, and convention and visitors bureaus. Enterprise products include Delphi, Breeze, Delphi Multi-Property Edition, and Global SFA. Destination sales products include CVBreeze and CCBreeze. Newmarket offers 24-hour support, complete customer training, and a dedicated staff of industry experts from corporate offices in Portsmouth, New Hampshire, and affiliates in London, Phoenix, and Singapore. News, product information and downloads are available at .

(c)Copyright 1999 Newmarket International, Inc. All rights reserved. Delphi, Breeze, and CVBreeze are registered trademarks, and Functions Breeze, Delphi Multi-Property Edition, Global SFA, and CCBreeze are trademarks of Newmarket International, Inc.

Additional company and product names may be registered trademarks or trademarks of their respective owners.

Contact
Shawn McDonald
Director of Marketing
Phone: (603) 430-7434
Fax: (603) 436-1826
Email: smcdonald@newmarketinc.com

Organization
Amadeus Hospitality
https://www.amadeus-hospitality.com/
75 New Hampshire Avenue
USA - Portsmouth, NH 03801
Tollfree: 888-829-8871
Phone: 1 603 436 7500
Email: info@amadeus-hospitality.com

Follow us on:
TwitterFacebookLinkedIn

Recent News
Turning demand into delight: Hospitality’s big shifts in 2026 | By Paul Wilson
Wrapping Up: Top Ranking Destinations in 2025
Amadeus Travel Trends 2026: Transformative travel for the coming year

Back

Click here for All Industry News


Powered by Hsyndicate

Privacy Statement & Disclaimer | Submit News