How Andronis increased email revenue by 600% with Revinate Marketing
Andronis is known for its high-end hospitality and personalised service in Greece’s most famous tourist spots, Santorini and Paros. It has a hand-picked selection of five award-winning luxury properties. Andronis invites travellers to experience the Aegean through a lens of understated luxury. With a commitment to delivering hospitality that goes beyond expectations, Andronis crafts experiences and memories that linger long after guests have departed. Andronis faced a core operational challenge common to many independent hotel groups: the absence of a centralized guest database across its multiple properties. Without it, the brand couldn’t leverage its guest data to personalise communication, engage guests consistently, cross-promote properties, or drive more direct revenue from digital campaigns. Revinate, already a trusted partner for Guest Feedback since 2016, was the natural choice when Andronis decided to level up its email marketing and upselling strategy in 2023. The team recognised the value of a centralized, easy-to-use platform that aligned with their strategic goals. With Revinate Marketing, Andronis could: With Revinate Marketing, email has become a primary revenue driver for Andronis and is managed by a lean team of two: Maria Vazoura, Director of Marketing, and John Moraitis, the Marketing Manager at Andronis. Both automated and one-time campaigns generated over €339,000 in the first half of 2025 alone. Sending personalised, automated emails before, during, and after each guest’s stay is now standard for Andronis. Pre-arrival and on-property campaigns highlight upsell opportunities such as spa appointments, restaurant reservations, and curated experiences, each driving significant ancillary revenue. Within the automated pre-arrival emails, guests can also submit preferences — such as pillow types, room scents, and dietary needs — allowing for a more personalised stay and making every subsequent message more relevant and valuable. These preferences are captured in the platform and saved to each guest’s profile for ongoing personalisation. Key automated campaigns driving revenue growth include: With the success of Revinate Marketing campaigns, Andronis has recognised the importance of maintaining a clean, accurate database to improve deliverability and minimize bounce rates. The brand leverages Revinate’s Identity Resolution to merge duplicate guest profiles, resulting in more accurate and error-free profiles. It also utilises the Pre-Arrival report to flag incoming guests without an email on file, thereby continually growing its database. Similarly, Revinate has enabled the Andronis team to accomplish more with fewer resources. Automated confirmation messages and lifecycle emails have replaced time-consuming manual workflows, freeing up the team to focus on high-value guest service. Finally, performance reports provide actionable insights into guest engagement and campaign success, enabling Andronis to continually optimise strategies and improve ROI. With Revinate as its partner, Andronis is perfectly positioned to deliver exceptional guest experiences that reflect the elegance and sophistication of its brand. Revinate is a direct booking platform that leads the hospitality industry in driving direct revenue and increased profitability. Our products and our people combine to give hoteliers the superpowers they need to crush their goals. With Revinate, hoteliers shift share away from OTAs and drive tangible results across an individual property or a portfolio. Our industry-leading, AI-powered customer data platform collects, unifies, and synthesizes data to give hoteliers a foundational advantage. Hoteliers gain critical intelligence — guest lifetime spend, stay preferences, ancillary revenue, and more. With Revinate's Rich Guest Profiles™ data, hoteliers don't need to guess who their most profitable guests are or struggle to drive conversions across email, voice, messaging, and digital channels. Revinate's direct booking platform and omnichannel communication technology powers 950+ million Rich Guest Profiles across 12,500+ hotels to drive over $17.2 billion in direct revenue.Meet the customer
Revinate has transformed the way we connect with our guests — helping us drive revenue, enhance personalization, and deliver a seamless, on-brand experience across all our properties. Mr. George Filippidis, Managing Director at Andronis
About Andronis
Andronis’ challenge
We needed a way to connect with our guests that mirrored the sophistication and personalisation that define the Andronis brand. We were looking for a solution that enabled curated communications, intelligent upselling, and brand-consistent engagement — all in one platform. Maria Vazoura, Director of Marketing
How Revinate Marketing unified guest data and elevated guest experiences
How Revinate Marketing drove a 600% YoY increase in email revenue
How Revinate Marketing delivered better data and less manual work
Contact
Media Team
Media team | Revinate
Phone: +1 415 671 4703
Email: media@revinate.com
Organization
Revinate, Inc.
https://www.revinate.com/
543 NW York Drive, #120
USA
- Bend, OR 97703
Phone: 14156714703
Email: media@revinate.com
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