IDeaS, a SAS company and the world's leading provider of hospitality revenue management software, is proud to announce that its Spotlight marketing optimization solution has been named the winner of the Problem Solvers: Data Provider category in the 2025 Skift IDEA Awards. The solution was selected by an independent panel of expert judges, who narrowed their choices to just 28 category winners across more than 420 entries–the most in the history of the event.

A guest walks up to the front desk. The receptionist glances at the screen and already knows the guest prefers feather pillows, skipped housekeeping during their last three stays, and charged over $600 in spa and F&B services the last time they were here. Housekeeping’s mobile device pings with an early arrival request. Meanwhile, the marketing team receives a real-time trigger to offer the guest a spa voucher tailored to their usual treatment. All of this happens without a single email, phone call, or Slack message.

Hotel outdoor spaces are no longer an afterthought; they are now central to the guest experience. These sophisticated extensions of the hotel brand must deliver on aesthetics, efficiency, and sustainability. The key is fusing landscape architecture with smart technology to create memorable, resilient environments. This involves creating living systems that adapt to seasons, guest flows, and environmental conditions. To delve deeper, Shiji Insights spoke with landscape architect Victoria Cobeña. Her forward-thinking work blends natural beauty with hidden tech, revealing how hotels can transform outdoor assets into powerful drivers of value.

It usually starts with a simple fix. One team wants better upsell options, so a new CRM is added. Another needs richer analytics, so in comes a reporting tool. The spa needs its own booking interface. The restaurant team demands a POS that talks to the kitchen the way they like. All good intentions.

Shiji, the global hospitality technology leader, is proud to announce that Amadria Park, one of Croatia’s premier hotel brands, has selected Daylight PMS and Infrasys POS to power its hotel operations across all properties. Known for its family-owned roots and commitment to high-touch service, Amadria Park sought modern, flexible solutions to support both operational excellence and elevated guest experiences.

Cendyn, a global integrated hotel technology and services company, facilitated significant commercial growth for Cinnamon Hotels & Resorts, Sri Lanka’s largest hotel chain, in its digital transformation strategy by upgrading its tech stack and improving the digital user experience.

Aptech, a leading provider of scalable accounting, business intelligence, financial planning and management solutions for the hospitality industry, today announced that Murphy Asset Management has implemented its Execuvue business intelligence platform. The hospitality asset management and advisory firm will use Execuvue to gain greater visibility into operating expenses across its portfolio and deliver deeper performance insights to support its hotel owners and investor clientele.

Ayala Land Hospitality (ALH), the hospitality arm of Ayala Land, Inc., has partnered with IDeaS, a SAS company and the world’s leading provider of hospitality revenue management software and services, as part of its broader transformation strategy to strengthen commercial capabilities and future-proof its growing hotel and resort portfolio in the Philippines.

AI isn’t magic. Rather, it’s pattern recognition at scale. And like any pattern recognition system, its output is only as good as its input. Which is why AI’s promise of personalized experiences, automated service flows, real-time recommendations often fall flat in fragmented tech environments. If your PMS, POS, CRM, and housekeeping tools aren’t talking to each other, then your AI is only guessing.

In an age of automation, the human touch remains the most valuable asset in hospitality. This challenge is especially acute in volatile markets like Argentina, where adaptability is paramount for success. Against this backdrop, HTL Hoteles offers a masterclass in balancing technology and human touch in hospitality, using technology not to replace service, but to empower it. This has created a uniquely resilient operational model. Shiji Insights spoke with CEO Javier Ferrarotti to gain insight into his vision. He reveals how a focus on guest experience, powered by smart data and an empowered team, has become their core commercial strategy, providing invaluable lessons on building a future-proof hospitality business.