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Miraggio Thermal Resort selects Cendyn’s new integrated Sales and Marketing platform
The Greece-based luxury resort, has selected Cendyn’s powerful eInsight™ CRM and the new eInsight™ Sales solution to generate demand, build pipeline, enhance guest satisfaction and drive loyalty
4 April 2023


Miraggio Thermal Resort selects Cendyn’s new integrated Sales and Marketing platform
Miraggio Thermal Resort selects Cendyn’s new integrated Sales and Marketing platform
Miraggio Thermal Resort (source: Miraggio Thermal Resort)

Cendyn, a catalyst for digital transformation in the hospitality industry, is excited to announce that Miraggio Thermal Resort has selected Cendyn to power their B2C and B2B CRM with the company’s award-winning eInsight™ CRM and the new eInsight™ Sales – the only fully integrated and automated B2B & B2C solution in hospitality.

With Cendyn’s complete CRM platform, Miraggio Thermal Resort can drive profitability, enhance personalization, and drive ancillary revenue and upsells by leveraging the first-party data that has been cleaned, collected, and organized within the CRM’s rich guest profiles. With the addition of Cendyn’s newly launched eInsight Sales, Miraggio can leverage the same PMS data that powers eInsight CRM to centralize all relevant profile data directly into the sales automation CRM module as well as reservation and production data at the account level. The combined platform gives their sales team unprecedented visibility to every activity in the pipeline, including the ability to track all activities and opportunities by sales stage, and even create highly bespoke automatic and ad hoc sales campaigns targeting corporate clients and travel agents.

We were searching for digital solution that would allow us to fully understand our guests with data-rich guest profiles as well as organize our sales process and pipeline. After speaking with Cendyn and learning about the benefits of combining our B2B and B2C needs within one platform, we feel like we’ve found the ideal solution to help us reach new markets, empower our sales team, and provide even more unforgettable experiences for our guests. Stefanos Iliadis, Director of Sales and Marketing at Miraggio Thermal Resort
We are excited about working with Miraggio Thermal Resort as they take their guest engagement and sales to the next level with the first and only fully integrated and automated B2B and B2C solution in the hospitality industry. We’ve seen the increases in revenue and guest satisfaction that can come from leveraging data through eInsight CRM and look forward to seeing how the addition of our new B2B Sales solution truly connects the dots between guests, marketing, and the sales pipeline to provide a comprehensive technology solution for hotels and resorts. John Seaton, Chief Revenue Officer at Cendyn

To learn more about eInsight CRM and the new eInsight Sales, please visit the Cendyn website.

Miraggio Thermal Spa

Miraggio Thermal Spa Resort combines the alluring natural beauty of Halkidiki with the dazzle of innovative modern architecture, creating a world-class destination made for fans of fitness and wellbeing. The resort’s five-star, beachfront lodgings, amenities, and location make it an ideal choice for business travelers, couples, families, and groups alike, particularly those who prefer to travel in style.

Miraggio Thermal Spa Resort is well-known for its world-class spa, offering an array of treatments and therapies, in addition to numerous resort activities, an outdoor pool, tennis courts, eight restaurants, five bars, and the Miraggio Club - the most private part of the resort offering exclusive benefits. To find our more, visit: www.miraggio.gr/en/.

Cendyn is a global hospitality cloud-based technology company that enables hotels to drive revenue, maximize profitability, and create deeper connections with guests through its integrated solutions. Serving hoteliers for nearly 30 years, Cendyn drives commercial success for hotels through its Find, Book, Grow promise: find the right guests, drive them to book direct, and grow loyalty and revenue across the spectrum of digital guest interactions.

Cendyn has over 35,000 customers worldwide in more than 150 countries generating more than $20 billion in annual hotel revenue. The company supports its growing customer base from locations across the globe, including the United States, France, the United Kingdom, Singapore, Bangkok, and India. To find out more, visit cendyn.com

Organization
Cendyn™
https://www.cendyn.com/
301 Yamato Rd, Ste 3194
USA - Boca Raton, FL 33431
Phone: 1-561-515-6276
Email: info@cendyn.com

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