GuestStay, Guestlines' contact free checkin/out solution has transformed the guest arrival and departure procedure for Welcome Break Hotels. Within one month, automation of what was a highly manual process has meant 95% of guests now check in online. This has not only improved service levels for guests, but without the lengthy queues at front desk, staff are free to focus on more productive tasks.
Welcome Break Hotels operate 31 conveniently located hotels throughout the UK under the Ramada and Days Inn brands. Designed with motorists in mind, they are positioned in key locations near some of the UK's main roads and motorways. The family and pet friendly hotels all include parking and Wi-Fi with each stay. Eight also offer meeting facilities, and a corporate account programme is available for frequent stays. A customer of Guestline since 2010, they recently decided to expand their relationship as they looked to improve the guest check-in/ out experience with GuestStay.Hotel Challenges/ Requirements
There was groupwide recognition that guest check-in/out was time-consuming, manual and complex for both the hotel and guest. The overall objective was to streamline the process, drive efficiencies, and reduce costs.
Immediate requirements included:
Guestline have produced a quick and easy calculator to allow you to visualise the savings GuestStay can make to your business, saving your team time and allowing them to focus on your guests. Imagine having an extra 3 minutes of your guest's attention at check-in? The upsell opportunities are endless! Try our calculator here.
Emma Majewska, Digital Marketing Analyst, Welcome Break: "We are delighted with how GuestStay has transformed the check-in and check-out process for our guests and our hotels. The stressful days of long queues at reception are gone meaning guests are happier and staff are free to work on delivering better service. Commercially and operationally, it has made so much sense for the business!"
Improved Guest Experience No more lengthy check-ins!Check-in has been reduced from on average 4 minutes per check-in to 45 seconds. This means that from the moment the guest sets foot inside the hotel, a slick and efficientcheck-in processsets the scene for a great stay.
Increased Staff Efficiencies With check-in time greatly reduced and automation of manual back-end processes, the hotel group benefit from more time to focus on more productive activities, servicing guests, or assisting in other areas of the hotel.
Groupwide data at a glance Easy access via one central dashboard to group wide customer data has not only has streamlined internal processes but this enhanced visibility means errors can be identified and rectified early.
More rooms sold The automation and monitoring of guests' arrival and departure times streamlines the housekeeping operation. Possible late cancellations are flagged before they become no-shows allowing rooms to be resold.
Greater potential for upsell By making check-in speedy and hassle-free, there is more time to engage with the guest on arrival and potentially upsell.
Sustainability improvements
The digitisation of guest check-in/out has greatly reduced the need for handwritten check-in slips and paper backups. As a result, it is estimated annual paper savings across the group amount to 1,136 reams of paper... that's the equivalent of 57 trees which don't have to be cut down!
* figures based on the GuestStay Calculator
Ease of installation The system was installed and ready to use within 2 days with minimal disruption. This, supported by user friendly and accessible training, has resulted in the rapid adoption of the system - a staggering 95% of check-ins within the first month being online.
About Guestline
Guestline (an Access Company) provides the hospitality industry with innovative property management, guest engagement, payment and distribution software.
Founded on cloud technology, Guestline's solutions can equip independent hotels with everything they need to successfully run the business and generate more revenue - from intuitive PMS and booking software to fully unified channel management and payment solutions, ideal for any sized hotel or group.
Guestline provides thousands of hoteliers with the most feature-rich, best-in-breed and award-winning technology platform that includes PMS, CRS, Conference & Banqueting, Channel Manager, EPoS, Internet Booking Engine, GuestPay Payments and GuestStay Guest Experience solutions. With over 500 third-party integrations, Guestline can offer its clients a flexible, cost-effective, multi-functional system that allows them to stand out in an increasingly competitive marketplace.
Discover more at guestline.com
Organization
Guestline Ltd
https://www.guestline.com/
Guestline House, Shrewsbury Business Park
Shrewsbury, Shrewsbury
United Kingdom
Tollfree: 0800 413557
Phone: 44 (0) 1743 282300
Email: sales@guestline.com
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