Guestline are delighted to launch a range of revenue consultancy services to customers who will learn more about the core components of revenue management and how to apply these operationally on-site. Targeted at properties and groups of all sizes, with or without dedicated revenue managers in place, the main objective is to demonstrate how hoteliers can maximise revenue and drive profit by optimising their inventory and price availability. This in turn ensures hoteliers are selling their inventory to the right customer at the right price, at the right time through the right channel. By managing room rates and gaining competitor insight, Guestline can show hoteliers how to increase direct bookings, improve prices and drive visibility with the additional bonus of reducing OTA commissions. Hoteliers will also learn how automate processes and maximise their marketing efforts by targeting specific customers with particular promotions and e-mails using Guestline's automated templates. The following service is now available and further services will be launched soon:
This entails a comprehensive 360° review and provides an evaluation of the client's Rezlynx Property Management System, Distribution channels, online booking channels and websites to highlight revenue challenges and opportunities. This is a consultative review with recommendations for business and process improvements to increase revenue. Clients will receive a follow up visit and full report to review the findings of the audit.
Alex Bufton, Distribution consultant at Guestline said 'By reviewing the current configuration of the hotel's PMS and distribution systems, we will enable them to improve their effectiveness and become more efficient. It'll provide hoteliers with a great insight on how to position themselves more effectively online on their chosen channels to move up the channel ranking and drive occupancy, especially during quieter periods.
The training will also outline how hotels can simplify the customer journey online and drive direct bookings to ultimately reduce OTA commissions. We will also analyse their competitor set to gain a competitive advantage in the local area. This will effectively enable hoteliers to maximise the potential from their systems to ensure they're making the most out of their IT investment.'
Victoria Hinksman, Sales & Marketing Manager at Alderley Edge Hotel & Restaurant who recently undertook training on rate plans and online bookings added, 'Our training was immensely useful and allowed us to see the customer journey from another perspective. As a result, our customer journey is now shorter, our website traffic has increased as have our bookings which was our ultimate goal. We have also learnt how to increase our bookings at quieter times which obviously is a bonus!'
Contact Alex Bufton for more information here.
About Guestline
Guestline (an Access Company) provides the hospitality industry with innovative property management, guest engagement, payment and distribution software.
Founded on cloud technology, Guestline's solutions can equip independent hotels with everything they need to successfully run the business and generate more revenue - from intuitive PMS and booking software to fully unified channel management and payment solutions, ideal for any sized hotel or group.
Guestline provides thousands of hoteliers with the most feature-rich, best-in-breed and award-winning technology platform that includes PMS, CRS, Conference & Banqueting, Channel Manager, EPoS, Internet Booking Engine, GuestPay Payments and GuestStay Guest Experience solutions. With over 500 third-party integrations, Guestline can offer its clients a flexible, cost-effective, multi-functional system that allows them to stand out in an increasingly competitive marketplace.
Discover more at guestline.com
Organization
Guestline Ltd
https://www.guestline.com/
Guestline House, Shrewsbury Business Park
Shrewsbury, Shrewsbury
United Kingdom
Tollfree: 0800 413557
Phone: 44 (0) 1743 282300
Email: sales@guestline.com
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