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Guestline Technology Supports Boutique Hotel Group, Alexander Hotels, to Streamline Property Management
25 March 2013


Alexander Hotels Group
Alexander Hotels Group
Alexander Hotels Group
Alexander Hotels Group
Alexander Hotels Group
Alexander Hotels Group
Alexander Hotels Group
Alexander Hotels Group

Shrewsbury, UK -- Alexander Hotels - a boutique hotel and spa group and member of Small Luxury Hotels of The World – has implemented the Guestline web-based PMS and Distribution Channel Manager to enable streamlined, group-level management.

The Guestline Web-based Property Management System (PMS) incorporates functions such as Conference and Banqueting, Business Analysis Reporting, Sales Ledger and Rate Management, while the Guestline Distribution Channel Manager delivers a solution to maximise the yield potential of room stock by offering real time availability to all online sales channels.

With three separate properties across England, the combination of Guestline solutions offers the group a collaborative platform that will automate its management systems, ensuring increased staff productivity, streamlined workflows and a single overview of the group – important when managing multiple properties offering both accommodation and spa packages.

"We needed to upgrade our PMS so it met with the requirements of PCI compliancy. It wasn't until speaking with Guestline did I realise just how lacking we were in management solutions," said Ian Heath, General Manager, Alexander Hotels. "Guestline opened our eyes to the fact we were settling for systems that were outdated and ineffective. They offered solutions above and beyond what we thought we required, effectively transforming all our management processes for the better," said Heath.

Alexander Hotels will also incorporate the Guestline Web Booking module into its website, and the Guestline Facebook Booking Module into its company page. "We understand the influence online booking capability has on increasing customer bookings," explained Heath.

"We want to utilise any tools at our disposal to capture all forms of online consumer traffic, and with live availability and real time updates fed automatically into our PMS, we see Guestline's solutions as the most effective way to increase occupancy rates through these channels."

Phil Davidson, Managing Director of Guestline, commented on the partnership: "We are delighted to be supporting Alexander Hotels to manage their business in a more streamlined, effective way. The group, a prestigious member of Small Luxury Hotels of the World, is further recognition of our ability to provide the full service software solutions that the boutique and spa market demands."

About Guestline

Guestline (an Access Company) provides the hospitality industry with innovative property management, guest engagement, payment and distribution software.

Founded on cloud technology, Guestline's solutions can equip independent hotels with everything they need to successfully run the business and generate more revenue - from intuitive PMS and booking software to fully unified channel management and payment solutions, ideal for any sized hotel or group.

Guestline provides thousands of hoteliers with the most feature-rich, best-in-breed and award-winning technology platform that includes PMS, CRS, Conference & Banqueting, Channel Manager, EPoS, Internet Booking Engine, GuestPay Payments and GuestStay Guest Experience solutions. With over 500 third-party integrations, Guestline can offer its clients a flexible, cost-effective, multi-functional system that allows them to stand out in an increasingly competitive marketplace.

Discover more at guestline.com

Contact
Daniela Kirchhubel
Senior Account Executive - Mulberry Communications
Phone: +44 (0)20 7928 7676
Email: dkirchhubel@mulberrymc.com

Organization
Guestline Ltd
https://www.guestline.com/
Guestline House, Shrewsbury Business Park
Shrewsbury, Shrewsbury
United Kingdom
Tollfree: 0800 413557
Phone: 44 (0) 1743 282300
Email: sales@guestline.com

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