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Video Case Study: Hotel Diva Moves to the Cloud with ATRIO
Guest Experience Management Platform
5 June 2012

The Hotel Diva, a Personality Hotel, sits in the heart of Union Square with all the excitement of San Francisco"s finest shops, theaters, art galleries, restaurants and nightlife right outside the door. Fresh from a $2 million renovation, Personality Hotels selected ATRIO Guest Experience Management System as their hotel management system to exploit the latest advances in hospitality technology to achieve the operational, service and financial goals they seek.

Watch the ATRIO: Hotel Diva Case Study to see how Personality Hotels moved their hospitality operation to ATRIO, to a new user experience, to the cloud.

"ATRIO is a product that is very intuitive. I had a new staff member that started and basically showed her once how to make a reservation. And it was so intuitive that was all the training she needed," commented Stuart Harless, Director Revenue and Reservations, Personality Hotels.

The ATRIO platform represents the most significant technology development to occur in the global hospitality industry in the last 25 years. The guiding pillars of ATRIO include the industry"s only platform purpose-built for true cloud computing, a highly innovative user experience, modular design, and the use of an Enterprise Service Bus. Overlaying ATRIO rests PAR Springer-Miller"s ongoing commitment to guest-centricity. Among many other benefits, true cloud computing and the "zero training" goal of the user experience brought significant financial benefit to Personality Hotels

Watch the video case study to learn more about the Hotel Diva.

About Personality Hotels
Founded in 1982 by pioneer Yvonne Lembi-Detert, Personality Hotels is San Francisco"s first boutique hotel company. Celebrating individualism, each distinctive Personality Hotel offers comfort and outstanding service infused with inventive, forward-thinking style and amenities. Personality Hotels is an affiliate of Engage Hospitality, the management company of its four eclectic San Francisco boutique properties: SEXY Hotel Diva, GRAND Kensington Park Hotel, AUTHENTIC Hotel Union Square and TIMELESS Steinhart Hotel, and one in Monterey: SERENE Mariposa Inn & Suites. From a sleek urban abode in the center of it all to a relaxing seaside escape, Personality Hotels can oblige.

About PAR Springer-Miller
Since 1984, PAR Springer-Miller Systems, Inc. has earned its reputation as the experts in the operation and development of guest-centric hospitality technology systems. The company"s pioneering SMS|Host® Hospitality Management System set the standard in guest-centric property management systems. The company also offers SpaSoft®, a dynamic activities management/scheduling software solution, specifically designed to meet the unique needs of resorts, day spas, medi-spas and health clubs. Boasting some of the world"s most exclusive resorts and hotels as customers, the company is now revolutionizing the industry with the ATRIO hospitality technology platform. ATRIO is moving hospitality to The Cloud, a new user experience and to a new business paradigm. Learn more at ATRIO.com.

About PAR Technology Corporation
PAR Technology Corporation's stock is traded on the New York Stock Exchange under the symbol PAR. PAR"s Hospitality segment has been a leading provider of restaurant and retail technology for more than 30 years. PAR offers technology solutions for the full spectrum of restaurant operations, from large chain and independent table service restaurants to international quick service chains. PAR"s Hospitality business markets hotel management systems that provide a complete suite of powerful tools for guest management, recreation management, and timeshare/condo management. In addition, PAR provides the spa industry a leading management application that was specifically designed to support the unique needs of the resort spa and day spa markets, a rapidly growing hospitality segment. Products from PAR also can be found in retailers, cinemas, cruise lines, stadiums and food service companies. PAR"s Government Business is a leader in providing computer-based system design and engineering services to the Department of Defense and various federal agencies.

Visit www.partech.com for more information.

Contact
Michelle Young
VP Sales and Marketing
Phone: (773) 294-9483
Email: michelle_young@springermiller.com

Organization
Springer-Miller Systems
https://www.springermiller.com/
Po Box 1547
USA - Stowe, VT 05672
Phone: 4804320455
Email: diana_hernandez@springermiller.com

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