Hotel Technology Next Generation

Minneapolis, Minn. | SoftBrands, Inc. (AMEX: SBN), a global supplier of enterprise application software, today announced that Salamander Hospitality has selected SoftBrands to implement a full range of SoftBrands technology solutions for its Innisbrook Resort and Golf Club.

SoftBrands Epitome Property Management System (PMS), Condotelware, Emerald Golf and Emerald Food & Beverage provide a “Best Of Breed” solution tailored to the resort environment. Using standard hospitality industry specifications, SoftBrands will integrate the applications to accommodate owner relations with the property management system along with golf membership, tee time bookings and dining room reservations to accommodate the centralized guest itinerary.

“We were impressed with the investment SoftBrands made to understand our specific needs and offer us flexible solutions. Their end-to-end hospitality applications coupled with the best of breed solutions will allow us the flexibility to manage our resort operations. We are very confident and delighted to select SoftBrands as one of our preferred technology and business partners,” said Dale Pelletier, chief financial officer at Salamander Hospitality. This statement is also echoed by Sheila C. Johnson and Prem Devadas, owner and president of Salamander Hospitality, whose vision and goal is to ensure that all of the properties within the Salamander portfolio have the latest in cutting edge technology to help facilitate exceptional guest experiences.

“Salamander Hospitality and the Innisbrook Resort and Golf Club represent a true resort environment. We are very pleased that after evaluating other offerings in the marketplace, Innisbrook selected SoftBrands to provide their solutions, and we are looking forward to a long business relationship,” said Jo Masters, vice president and general manager of SoftBrands Americas Hospitality.

About Salamander Hospitality | Salamander Hospitality, founded by entrepreneur Sheila C. Johnson in 2005, owns, manages and develops hotels, resorts and inns that reflect the authenticity and character of their surrounding environment to become community landmarks. Based in Middleburg, Virginia, just outside of Washington, DC, this privately owned and operated company is built upon a uniquely personalized approach to the hospitality business. Salamander Management Services, the newest division of hospitality, oversees the development and management of independently owned luxury properties. The company has also launched a division of gourmet prepared food markets called Market Salamander with locations in Middleburg, Virginia and Palm Beach, Florida. For additional information call (540) 687-3710 or visit the web site at .

About Innisbrook Resort and Golf Club | Situated on 900 wooded acres of rolling hills and 70 acres of lakes on Florida’s Gulf Coast near Tampa, Florida and 30 minutes from Tampa International Airport, Innisbrook Resort and Golf Club features 72 holes of championship golf, 620 spacious guest suites and rooms, four restaurants and three bars, the Innisbrook Golf Institute, 11 tennis courts, fitness and racquetball center, six swimming pool complexes, a nature preserve, and three conference halls with 65,000 square feet of meeting space. Innisbrook is owned and managed by Salamander Hospitality, a privately owned and operated company based in Middleburg, Virginia near Washington, DC. For more information or reservations at the Innisbrook Resort & Golf Club, please call 727.942.2000 or visit .

About SoftBrands Hospitality | SoftBrands Hospitality provides central reservation, property management and business intelligence software that can be centrally managed to support many properties within a hotel chain, as well as less complex offerings that can be installed on site at an independent hotel. SoftBrands distribution service, Karyon, allows hotels to easily manage rates and inventory availability across all four Global Distribution Systems and many other online sources of demand. SoftBrands is committed to the hospitality industry, and is an active member of OpenTravel Alliance, HTNG, HSMAI, HFTP, HEDNA, AH&LA, AAHOA, NBTA & PHMA.

About SoftBrands | SoftBrands, Inc. is a leader in providing software solutions for businesses in the manufacturing and hospitality industries worldwide. The company has established a global infrastructure for distribution, development and support of enterprise software, and has approximately 5,000 customers in more than 100 countries actively using its manufacturing and hospitality products. SoftBrands, which has approximately 800 employees, is headquartered in Minneapolis, Minn., with branch offices in Europe, India, Asia, Australia and Africa. Additional information can be found at