Hotel Technology Next Generation

Minneapolis, SoftBrands, Inc. (AMEX: SBN) a global supplier of enterprise application software, announced today that it has extended its agreement with Libra Hospitality to represent the Karyon distribution products and services across Russia and eastern Europe.

Libra Hospitality is the premier software provider to the growing travel and tourism market throughout Russia and eastern Europe, and currently supports more than 150 hotels. “With Karyon, we now offer a true, end-to-end, vertically integrated solution, providing not only state-of-the-art management information systems to our client hotels, but also the connectivity to all the major distribution channels,” said Nikolai Balba, managing director, Libra Hospitality. “We are very happy to extend our agreement with Karyon, and are looking forward to continuing our close relationship.”

Karyon, which SoftBrands launched less than one year ago, has already signed more than 175 member hotels representing over 20,000 rooms. “SoftBrands reseller agreement with Libra Hospitality has yielded positive growth for the Karyon business,” said Gregg Hopkins, vice president and general manager of Karyon. “Libra’s focus on localization of the product with their dedicated staffing supported by Karyon’s sales process makes them a significant provider across the growing Russian region.”

“At the time SoftBrands launched Karyon Distribution Services, we expected rapid market acceptance for this type of needed service, and as we approach the one year anniversary, we are pleased with the pace of our global expansion. The Karyon offering has proven to be a differentiating factor against our competition and satisfies the requirements we heard in the marketplace,” said Steve Van Tassel, sr. vice president, and general manager SoftBrands, hospitality.

About Libra Hospitality | Libra Hospitality provides a complete range of IT solutions to hotels across Russia, Eastern Europe and CIS. Libra Hospitality a strategic partner for SoftBrands, Inc. and has been operating since 1998 (until 2007 under the name of Libra International), with main offices and support centers located in Prague and Moscow. The company focuses on providing enterprise-wide management automation solutions and business analysis tools that work seamlessly across hotel operations. Its product line includes Corporate and Property Management Systems, Business Intelligence solutions, Channel Management tools and Central and Web reservations solutions. All of the offered solutions have been fully localized to meet the specific requirements for each country where Libra Hospitality operates. Additional information can be found at

About Karyon | Karyon, a service of SoftBrands, delivers a unique solution for reservation management, representation services, Internet services, and electronic distribution for any size or scale of property. As a service organization, Karyon’s Strategic Distribution Advisors provide “high-touch” assistance to their member properties to develop consistent, unique, individual rate and distribution strategies and deploy the necessary tactics to achieve success. Karyon services and the underlying technologies facilitate the management of a property’s entire rate, availability, and booking information through one system – regardless of the hotel’s property management system – while maintaining complete control of individual distribution channels. To learn more about Karyon or to speak with an advisor please contact Karyon at +1.800.882.3203 or visit the Karyon web site at .

About SoftBrands | SoftBrands, Inc. is a leader in providing software solutions for businesses in the manufacturing and hospitality industries worldwide. The company has established a global infrastructure for distribution, development and support of enterprise software, and has approximately 5,000 customers in more than 100 countries actively using its manufacturing and hospitality products. SoftBrands, which has approximately 800 employees, is headquartered in Minneapolis, Minn., with branch offices in Europe, India, Asia, Australia and Africa. Additional information can be found at .

Contact
Christina Lanier (SoftBrands)
Public Relations Director, Hospitality
United States - Phone: +1 813.949.4153
Email: christina.lanier@softbrands.com