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Softbrands Selects Anyrate To Provide Competitive Intelligence Solution
AnyRate Software to Provide Karyon Members Competitive Rate Tools
17 October 2007

Minneapolis, Minn | SoftBrands, Inc. (AMEX: SBN) a global supplier of enterprise application software, today announced its Karyon reservations and distribution service will use AnyRate Software competitive rate intelligence solution to provide independent hoteliers, groups and management companies with a competitive rate tool.

“We are very excited to be selected by SoftBrands as their solution partner,” said John Romeo, president and chief executive officer of AnyRate Software. “Pairing the AnyRate competitive intelligence software with the Karyon solution will provide a powerful combination for customers.”

Karyon customers will benefit by automatically receiving access to the Karyon Competitive Intelligence module as part of their Karyon subscription. “We understand the advantage our members gain by including competitive intelligence reporting to all of our customers as a standard part of our overall offering. This further expands the scope and value of the Karyon DSP solution,” said Gregg Hopkins, vice president and general manager of Karyon.

Karyon customers will receive a series of weekly reports that will provide the most current information available on the pricing of their property versus key competitors for future arrival dates and help identify potential opportunities to increase revenue for their property. The Karyon Competitive Intelligence reports will provide multiple report views and various analytical reports in easy-to-use Excel report packages, delivered to all Karyon users via email or internet access.


About AnyRate
Any Rate Software, Inc. is a joint venture of leading hotel revenue management consultants and website technology experts resulting in the hotel industry’s most flexible, accurate, yet affordable competitive rate shopping tools. Any Rate competitive rate shopping reports are regarded by hoteliers as user friendly and very feature rich. Any Rate reports offer access to more websites (over 120) than any other provider and include industry-unique features such as providing the rate descriptions of all rates, ability to totally customize search programs, and extensive Quality Assurance processes.

For more information about AnyRate, visit , email info@any-rate.com, or call 901-309-3100.

About Karyon
Karyon, a service of SoftBrands delivers a unique solution for reservation management, representation services, Internet services, and electronic distribution for any size or scale of property. As a service organization, Karyon’s Strategic Distribution Advisors provide “high-touch” assistance to their member properties to develop consistent, unique, individual rate and distribution strategies and deploy the necessary tactics to achieve success. Karyon services and the underlying technologies facilitate the management of a property’s entire rate, availability, and booking information through one system – regardless of the hotel’s property management system – while maintaining complete control of individual distribution channels To learn more about Karyon or to speak with an adviser please contact Karyon at +1.800.882.3203 or visit the Karyon Web site at .

About SoftBrands
SoftBrands, Inc. is a leader in providing software solutions for businesses in the manufacturing and hospitality industries worldwide. The company has established a global infrastructure for distribution, development and support of enterprise software, and has approximately 5,000 customers in more than 100 countries actively using its manufacturing and hospitality products. SoftBrands, which has nearly 900 employees, is headquartered in Minneapolis, Minnesota, with branch offices in Europe, India, Asia, Australia and Africa. Additional information can be found at .

Contact
Christina Lanier (SoftBrands)
Public Relations Director, Hospitality
United States - Phone: +1 813.949.4153
Email: christina.lanier@softbrands.com

Organization
Infor
https://www.infor.com/industries/hospitality/
641 Avenue of the Americas
USA - New York, NY 10011
Phone: 1 800 260 2640

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