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Pacific Northwest's McMenamins Properties to Centralize, Streamline Booking and Databases with MICROS OPERAXpress Suite
McMenamins Expanding Relationship with MICROS by Integrating its MICROS 3700 POS in F&B Establishments with Newly Implemented MICROS Multi-Property Suite23 March 2005
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COLUMBIA, Md., MICROS Systems, Inc. (Nasdaq: MCRS - News), a leading provider of information technology solutions for the hospitality industry, and McMenamins Inc., a brewpub and hotel company with locations in Oregon and Washington State, have signed an agreement to implement the MICROS OPERAXpress Multi-Property Management System throughout its hotel properties and catering venues. To centralize operations, McMenamins is also implementing OPERA Web Suite, a real-time web-booking engine, and OPERA Multi-Property Sales and Catering in all properties. The McMenamins properties included in the agreement are Edgefield, Old St. Francis School, Kennedy School, Grand Lodge, Olympic Club, White Eagle, Cornelius Pass Roadhouse and Crystall Ballroom.
McMenamins management desired to better control and streamline operations of properties with multiple locations and varying sizes, ranging from 11 to 138 rooms. McMenamins believed a central database would also give the company valuable guest information to improve marketing and service. By implementing MICROS OPERAXpress Multi-Property systems, McMenamins gains a single, centralized database accessible to all properties. All properties share guest, company, group and travel agent profiles, while each property maintains distinct financial and detailed reservation data. Centralized Sales and Catering activities will enable the sales team to effectively sell their own inventory, as well as cross-sell other properties. The OPERA Web Suite will allow reservations to be booked real-time directly from McMenamins website into the system.
The MICROS 3700 Point-of-Sale (POS) system is installed in 18 of the 51 McMenamins properties, and a continuing deployment of MICROS 3700 is underway to appropriate sites. McMenamins is also evaluating mymicros.net as a regional and centralized reporting tool, using mymicros Financial Forms to gather information from pubs that do not currently have a POS system.
"MICROS, whom we value as the supplier of our food and beverage technology, can help us streamline hotel and pub operations and give us the reporting tools we need to manage and market better," said Larry Dortmund, CFO with McMenamins Pubs & Breweries. "In addition, OPERAXpress allows us to operate our own real-time web booking engine permitting our customers to book their travels directly with no transaction fees."
"McMenamins' partnering with MICROS will enable this unique hotel group to benefit from total integration, allowing capture and utilization of real-time data at all of the venues throughout the McMenamins properties," explained Tom Giannopoulos, Chairman and CEO of MICROS Systems.
About McMenamins, Inc. | McMenamins, Inc. is a privately held company based in Portland, Oregon. The first McMenamins pub opened in 1983 in Portland, Oregon, followed two years later by the first McMenamins brewery in the same city. They proudly own and operate more than 50 popular establishments throughout Oregon and Washington, including pubs, breweries, hotels, and movie theatres. McMenamins is the third largest producer of microbrewed beer in a region that is known for crafting some of the world's best ales. Unlike other breweries, however, they sell their fine handmade ales only in their own pubs, restaurants, hotels, and movie theaters.
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About MICROS Systems, Inc. | MICROS Systems, Inc. provides enterprise applications for the hospitality and retail industries worldwide. Over 200,000 MICROS systems are currently installed in table and quick service restaurants, hotels, motels, casinos, leisure and entertainment, and retail operations in more than 130 countries, and on all seven continents. In addition, MICROS provides property management systems, central reservation and customer information solutions under the brand MICROS-Fidelio for more than 20,000 hotels worldwide, as well as point- of-sale and loss prevention products through its subsidiary Datavantage for more than 50,000 specialty retail stores worldwide. MICROS stock is traded through NASDAQ under the symbol MCRS.
For more information on MICROS and its advanced information technology solutions for the hospitality industry, please contact Louise Casamento, Director of Marketing at (443) 285-8144 or (800) 638-0985. You can also visit the MICROS website at
or send an email to
info@micros.com.
Contact
Louise Casamento
Vice President of Marketing
Phone: +1 443 285 8144
Email: lcasamento@micros.com
Organization
Oracle Hospitality
https://www.oracle.com/industries/hospitality/index.html
7031 Columbia Gateway Drive
USA
- Columbia, MD 21046-2289
Tollfree: (866) 287-4736
Email: oraclehosp_ww@oracle.com
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