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Wilshire Grand Selects SynXis To Manage Group Reservations And Provide Seamless Gds Connectivity To Worldwide Travelers
Group Management Feature Added for Expanded Reservations Capabilities
5 November 2001

MCLEAN, VA, When business meetings are held in downtown Los Angeles, the Wilshire Grand Hotel & Centre () is one of event planners' top choices. A two-time winner of the prestigious Gold Key Award for excellence in meeting services, this 900-room property with 50,000 square feet of flexible function rooms sought to enhance the services they provide with a more efficient method for their meeting and conference customers to book accommodations at the Wilshire Grand.

They chose SynXis, a leading provider of reservations technology in the hospitality industry, to improve upon the current online reservation system, provide seamless GDS Connectivity, and add Group Block Functionality through SynXis AgentĀ®.

Group Block Management, a recent addition to SynXis Agent, provides the Wilshire Grand and their Group customers with the ability to manage and maintain reservations through the Internet. The system gives planners access to group blocks and rooming lists online - saving time, labor, and reducing overall costs. Rooming lists can be entered directly from the Internet and individuals that are part of a group can now reserve their rooms from either the property's Web site or the group's Web site.

In addition to this added functionality, the Wilshire Grand will be using SynXis' Book-A-RezĀ® for reserving rooms directly on the Wilshire Grand's Web site. Seamless connectivity to the four major GDS providers, Sabre, Galileo, Worldspan, and Amadeus supplies increased room detail to over 500,000 travel professionals worldwide. This also exposes the Wilshire Grand to the millions of consumers who book travel over the Internet through Travelocity, Expedia, and Orbitz.

"SynXis Agent's Group Block Functionality will be a valuable tool in enabling our customer, our Reservations staff and Event Services Managers to use their time more efficiently," said Hugh Barrett, Hotel Manager of the Wilshire Grand. "Entering information only once, and the ability to update it online if necessary, leaves everyone with one less item to worry about. The efficiencies provided by this new SynXis Group Block Management feature will allow us to manage our Group reservations even more effectively, while allowing us to also provide a unique customer service " added Barrett.

"The Wilshire Grand already embraces electronic distribution through GDSs to maximize RevPAR," said Bernard Ellis, Vice President of Product Strategy at SynXis. "This strategic partnership will drive even greater, more cost-effective productivity for them, and make their property available to

more channels than ever before. But we are really excited that the

Wilshire Grand is now able to streamline their huge volumes of group business, allowing delegates to book their own rooms on-line relieving the flood of phone calls they receive."

About SynXis Corporation

SynXis Corporation is an application service provider delivering proven reservation management and distribution systems to the hospitality industry worldwide. Through a suite of Internet-based

applications, SynXis empowers hotel operators with the ability to consolidate and control hotel inventory from all sources. It also provides money-saving direct access to the major GDSs and helps build hotel revenue by enabling consumers to conveniently book hotel reservations online through the hotel's Web site. More than 700 hotels, resorts and casinos worldwide, are using the SynXis reservation system including CHIP Hospitality, La Jolla Beach and Tennis Club, and VIP International. In addition to its corporate offices in McLean, VA, SynXis has offices in Denver, CO and Amsterdam, The Netherlands. For more information on SynXis and its products, please call 703-448-2530, e-mail info@synxis.com, or visit the SynXis Web site at www.synxis.com.

About Wilshire Grand

The Wilshire Grand Hotel & Centre is located in the heart of downtown Los Angeles, minutes away from Dodger Stadium, and within walking distance to the LA Convention Center, and STAPLES Center. It has 900 rooms and over 50,000 square feet for special events and functions. The hotel is the only Los Angeles hotel to win the prestigious Gold Key Award for excellence in meeting services, and won the award two years in a row, 2000 and 2001.

Contact
Kristin Conner
Phone: 973.376.9300
Email: kristin@keatingpr.com

Organization
Aven Hospitality
https://avenhospitality.com/
3150 Sabre Drive
USA - Southlake, TX 76092
Phone: 682-606-4000

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