Accor unveils the winners of the 2024 Accor Design Awards x Sofitel at the Maison&Objet Fair
A creative melting pot
Accor has chosen the Maison&Objet Fair in Paris – a meeting place for business and creative interaction between global players in the world of decor, design and art de vivre – to announce, on September 5, the winners of the 2024 Accor Design Awards, held this year in partnership with Sofitel, that most French of its luxury brands. The event is the ideal showcase for a competition that has been running since 2016 and attracts architecture and interior design students from all over the world to tackle key aspects of hotel design.
For this eighth edition and to kick off a biannual series on the theme of luxury, competitors were asked to imagine the luxury hotel of tomorrow. In honor of Sofitel’s sixtieth birthday, students worked on this iconic Group brand. The challenge they faced was to reinvent the future of luxury hospitality and liven up the guest experience through immersive, contemporary and engaged design. This innovative concept would offer guests and employees alike a unique immersive experience combining art, culture and sustainable design with a dash of French-style art de vivre.
Demonstrating their appeal among future global design talents, the Accor Design Awards attracted nearly 100 applications from competitors studying at some 20 schools in 8 countries across 4 continents. Now the judging panel – chaired this year by designer Lázaro Rosa-Violán, whose designs include Sofitel Legend Casco Viejo Panama, opened at the end of 2022, the rooftop restaurant at Sofitel Athens Airport, officially opened just a year ago, and the Maison Delano Paris hotel – must select the winners from among ten finalists. The 2024 edition brought together an extensive design community supported by sponsors Laufen, Roca, Flos, Led C4, Ligne Roset and JVD.
One of the key aims is to contribute to the future of design in the hospitality sector by offering a far-sighted perspective on what guests expect when it comes to culture, sustainability and well-being. The Accor Design Awards are a unique opportunity to reimagine the future of luxury hospitality and bring to light new talents and trends through the vision of each school. Asking international students to think about Sofitel, that most French of all luxury hotel brands, has encouraged them to dream up and conceptualize cutting-edge projects that are both sophisticated and engaged. Elodie Noël, Global SVP Brand Design for the Sofitel Legend, MGallery and Emblems brands
The 2024 winners will be announced at a ceremony at Maison&Objet on September 5 in the presence of the Chair of the judging panel, designer Lázaro Rosa-Violán and the patron of the 2024 Accor Design Awards, Elodie Noël.
Fashion Institute of Technology, NYC, US
École Camondo, France
UNSW, Australia
Pratt Institute, NYC, USA
École de Design Nantes Atlantique, France
Esail, France
IFAT, France
Academy of Art University, SF, US
Some 20 schools have met the brief and submitted student projects for the Accor Design Awards 2024, including: Academy of Art University, SF, US | American University of Dubai, United Arab Emirates | Baeksok University, South Korea | Berlin International University, Germany | École Camondo, France | Esail, France | Fashion Institute of Technology, NYC, US | Florida International University, Miami, US | leD Bilbao, Spain | leD Madrid, Spain | IFAT, France | École de Design Nantes Atlantique, France | Pratt Institute, NYC, US | SCAD, Savannah, US | UNSW – Australia
Accor is a world-leading hospitality group offering stays and experiences across more than 110 countries with over 5,600 hotels and resorts, 10,000 bars & restaurants, wellness facilities and flexible workspaces. The Group has one of the industry's most diverse hospitality ecosystems, encompassing around 45 hotel brands from luxury to economy, as well as Lifestyle with Ennismore. ALL, the booking platform and loyalty program embodies the Accor promise during and beyond the hotel stay and gives its members access to unique experiences. Accor is focused on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity, and inclusivity. Accor's mission is reflected in the Group's purpose: Pioneering the art of responsible hospitality, connecting cultures, with heartfelt care. Founded in 1967, Accor SA is headquartered in France. Included in the CAC 40 index, the Group is publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACCYY) in the United States. For more information, please visit group.accor.com or follow us on X, Facebook, LinkedIn, Instagram and TikTok.
Contact
Alexis Blottière
Email: alexis.blottiere@accor.com
Organization
Accor
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